Uncategorized

Behind the Scenes of a Real Estate Showing: What Agents Don’t Tell You

May 27, 2025

home checklists
kelly's
favorites
follow @soldbykellyschuit
Kelly Schuit has been recognized as a top associate broker in Maryland by Real Producers, Real Trends, Baltimore Sun, Baltimore Magazine, and Best of Zillow. Her experience in advertising, and more, recently, creating and growing Maryland's #1 team gave her a perspective that would ultimately lead to the creation of Kelly + Co.

Kelly is an overachiever, an enneagram three, a trail runner, and sometimes a trailblazer. She loves to travel, enjoys great food and wine, a great workout and a good book. If you know her, you know she will always overdress, and old houses will always have her heart. Known to occasionally seek out adrenaline rushes, she loves bringing people along for the story.  

Building a leading real estate brokerage has been her life’s work and she is happy you are here.
Featured as a Top Realtor in Baltimore
by Triple

Maryland Neighborhood Guides
more categories
meet kelly schuit

Most real estate agents make showings look effortless—smiling faces, freshly staged homes, and seamless tours. But behind the scenes, there’s an intricate dance of preparation, strategy, and psychological cues that influence buyers and sellers alike. In this post, we’ll pull back the curtain on what agents don’t usually tell you—and how Kelly Schuit of Kelly + Co Realty uses this insider knowledge to guide her clients with empathy and expertise.

The True Purpose of a Real Estate Showing

At its core, a real estate showing isn’t just about showcasing a property; it is also about shaping perception.

First Impressions Are Everything

Agents know that buyers form opinions within the first few seconds of entering a home. That’s why curb appeal is meticulously managed, lighting is optimized, and air fresheners or scented candles are subtly placed. These tactics are designed to elicit an emotional response. When you are trying to sell a property, the right real estate agent ensures every inch of your home is showcased in its best light.

Emotional Staging, Not Just Furniture

While most sellers think staging is just furniture placement, the truth is that agents are creating a lifestyle narrative. A true real estate agent understands how to strategically stage a home to appeal to your target buyer.

What Agents Don’t Usually Disclose (But You Should Know)

Buyers Are Often Pre-Screened Before the Door Opens

Good agents screen potential buyers to ensure they’re financially qualified. This avoids emotional letdowns and ensures your time and resources are well spent.

Your Property Is Being Judged—Even the Smells

While agents may not say it aloud, buyers judge everything. Odd smells, cluttered countertops, or signs of deferred maintenance can significantly affect perceived value. An agent like Kelly works directly with her clients, offering personalized, budget-conscious tips for cleaning, organizing, and even staging to maximize appeal.

Agents Use Psychological Tricks (Ethically)

Seasoned agents understand how small changes can shape how people feel in a home. For example, strategically placing mirrors can make rooms appear larger. Neutral colors help buyers feel calm and see the space as clean and move-in ready. Good lighting—especially natural light—can make a home feel warmer and more welcoming. These simple touches aren’t just for show; they help buyers connect emotionally to a space, which matters even more if you’re trying to sell quickly under pressure.

Tips for Sellers

Selling a home is more than mere aesthetics. Here are a few critical tips to help your home sell fast and for top dollar:

1. Work with an Experienced Realtor

Not all agents understand the intricacies that help homes sell, but Kelly Schuit. She has spent years working in the real estate industry and has developed a wealth of knowledge about what makes a home stand out and what buyers are looking for. She also understands the importance of staying informed about current housing and economic trends. So when you’re ready to sell your home, the best first step is partnering with a realtor who has experience and stays up-to-date on the current market.

2. Showcase Your Home’s Strengths

Even if your home has seen better days, there are always selling points. A quiet neighborhood, recent upgrades, or energy efficiency—Kelly will highlight what matters most to your potential buyers.

3. Minimize Showing Stress

Kelly offers flexible scheduling and can conduct virtual tours, which is helpful if you’re emotionally overwhelmed or physically unable to leave the property during showings.

Real Estate Showings: A Timeline from Prep to Offer

Understanding the behind-the-scenes flow can ease anxiety:

  1. Pre-Show Consultation – Kelly reviews your home, helps declutter, and plans a strategy.
  2. Staging and Photography – High-quality photos are taken for listings.
  3. Marketing Push – Listings go live across MLS, social media, and private networks.
  4. Private Showings Begin – Pre-qualified buyers view your home, often with their own agents.
  5. Feedback Loops – Kelly collects buyer feedback to adjust tactics.
  6. Offer Review – Once an offer comes in, Kelly negotiates to get you the best terms.

How Kelly + Co Realty Delivers

When you’re ready to sell your home, Kelly Schuit is ready to help. She consistently delivers high-value assistance to ensure your home is presented in its full glory, attracting serious buyers and competitive offers. Some of her most valuable services include:

Professionalism

From the first walk-through to the closing table, Kelly communicates clearly and manages every detail so you don’t have to. She’s known for being approachable, responsive, and committed to reducing the stress that often comes with selling.

Customized Marketing

Kelly designs a tailored plan with high-quality photography and targeted digital marketing to get your property in front of the right buyers. Her strategies are designed not just for exposure, but for meaningful results that bring qualified offers.

Effective Pricing Strategy

Pricing can make or break a sale. Kelly uses her market expertise to ensure your listing attracts attention while maximizing your return, helping you move forward with both speed and confidence.

Trust Kelly + CO Realty to Set the Stage!

Selling a home is more than preparing a property—it’s preparing for the next chapter of your life. With Kelly Schuit of Kelly + Co Realty, you gain a trusted partner who blends industry expertise with genuine care for her clients. She understands that every situation is unique and takes the time to listen, adapt, and create a strategy that fits your goals.Whether you’re navigating your first sale or managing a more complex situation, Kelly is ready to help. She ensures your home shines at every stage, keeping buyers engaged and negotiations focused on protecting your interests. If you’re ready to make your move and get your house on the market, contact Kelly Schuit today.

Comments +

Leave a Reply

Your email address will not be published. Required fields are marked *